In its state of chronic inflammation, sensitive skin is prone to premature ageing, with wrinkles appearing three years earlier and loss of firmness occurring 10 years earlier than in less sensitive skin types*. A targeted anti-ageing skincare regime is therefore essential, and hydration-boosting Hyaluronic Acid is the gold standard ingredient.
Read on to discover how this miraculous ‘volume molecule’ helps with visible signs of ageing in sensitive skin. Boosting hydration, restoring volume, and reducing fine lines and wrinkles.
WHAT IS HYALURONIC ACID?
A naturally occurring molecule in the skin, Hyaluronic Acid is famously able to absorb 1000 times its weight in water. Dubbed the ‘volume molecule’, it gives the skin much of its youthful plumpness and fullness. However, natural levels of HA dramatically deplete as we age; by age 50, HA levels will reduce by as much as 50%**. As Hyaluronic Acid is depleted, signs of ageing emerge. These include loss of volume and elasticity, as well as the appearance of fine lines and wrinkles.
As a result, Hyaluronic Acid is increasingly sought after in skin care for its hydrating, plumping and anti-ageing benefits.
LA ROCHE-POSAY'S HYALURONIC ACID ANSWER
For women with sensitive skin concerned with ageing, La Roche-Posay has created the Hyalu B5 range. The Hyalu B5 serum and moisturiser are formulated with two pure forms of Hyaluronic Acid for maximum, clinically proven efficacy. High Molecular Weight Hyaluronic Acid creates a surface barrier on the skin to hold in moisture and re-plump fine lines and wrinkles. Low Molecular Weight Hyaluronic Acid then penetrates the skin for a deep re-plumping action from within, while also helping to stimulate collagen synthesis.
Hyalu B5 also facilitates skin repair by combining Hyaluronic Acid with Vitamin B5. Found in both the Hyalu B5 Hyaluronic Acid Moisturiser and Hyalu B5 Hyaluronic Acid Serum, Vitamin B5 soothes sensitive skin and enhances the skin’s natural repair processes. Soothing Madecassoside is also infused in the Hyalu B5 Serum, which helps to accelerate skin repair.
HYALU B5 HYALURONIC ACID SERUM
With two pure forms of HA, Vitamin B5, Madecassoside and La Roche-Posay Thermal Spring Water, Hyalu B5 hydrating water-gel Serum is ideal for sensitive skin exhibiting fine lines and wrinkles, dullness, and loss of volume and elasticity. The concentrated serum instantly soothes with its luxurious aqua-gel formula, while plumping and facilitating skin repair. Skin visibly recovers bounce, and suppleness, and appears renewed.
Clinical results show that after 4 hours elasticity and firmness are improved by 24%^, and skin is 70% more hydrated^. After a month of use^^, 87% of women reported more elastic skin and agreed their skin looked more even. 71% agreed their wrinkles appeared reduced.
HYALU B5 MOISTURISING CREAM
Formulated with two pure forms of Hyaluronic Acid, Vitamin B5 and soothing La Roche-Posay Thermal Spring Water, this lightweight daily moisturising cream helps to restore bounce and replenish the skin’s moisture barrier. Skin feels regenerated and deeply hydrated, with a smooth appearance and visible reduction in wrinkles.
YOUR ANTI-AGEING REGIME FOR SENSITIVE SKIN
AM: STEP 1 – HYDRATE & CORRECT
After cleansing, apply Hyalu B5 Hyaluronic Acid Moisturiser to intensely hydrate your skin and reduce the appearance of wrinkles.
AM: STEP 2 – PROTECT
Daily, broad-spectrum sun protection is the number one defence against premature skin ageing. Apply Anthelios Invisible Fluid Facial Sunscreen SPF 50+ after moisturising. Non-comedogenic and fragrance-free, it delivers very high UV protection without aggravating sensitive skin prone to sun intolerance.
PM: STEP 3 – RE-PLUMP & REPAIR
To deeply hydrate, plump the skin and facilitate repair as you sleep, apply Hyalu B5 Hyaluronic Acid Serum to freshly cleansed skin. Apply to the face, neck and décolletage and gently pat into the skin.
PM: STEP 4 – REPAIR & REGENERATE
Complete your anti-ageing routine with retinol or pure vitamin C. Redermic R Anti-Wrinkle Eye Cream and Redermic Vitamin C 10 Firming Moisturiser are specially formulated for sensitive skin. Redermic R with pure and progressive release retinol helps to accelerate cellular turnover, reduce the appearance of wrinkles, and fade age spots for a smooth and even complexion. While Redermic C with pure vitamin C and hyaluronic acid leaves the skin looking plumper and reduces the look of wrinkles.
Read more on how to create a Skincare Routine For Sensitive Skin.
*Source: IPSOS (2007) Europe 5 – Total women questioned: 17,257** A Review of Skin and the Effects of Ageing on Skin Structure and Function, OWM, Volume 52 – Issue 9 – September 2006
** Instrumental test on 40 women aged 45 to 65 using dermal torque meter, France
^^ Self-assessment, 52 subjects, 5-point scale